On the 138th episode of Speedify LIVE we take a look into the world of Podcasting with Scott Whitney, founder of Podworx, the Nevada-based internet broadcasting company that’s helping podcasts and live streamers run their shows!

We chat about the long history of how Scott ended up founding Podworx, what the company does, what setup they use for different projects, and we get some useful advice from Scott as well.

Here are our 5 takeaways from our interview with Scott Whitney:

1. Scott launched Podworx in 2006, a company that does a lot more than just podcasts: they specialize in podcasts, livestreaming videos and video channel production, while they also provide studio space, as well as go on site to help with productions, also providing advice and coaching to their clients through the Scott Whitney Academy. 
2. When it comes to their setup, Podworx uses a variety of products, depending on what the job requires. They’ve used TriCaster Pro as well as vMix, Sony SRG 300 PTZ cameras, Canon XA 25 cameras, as well as BirdDog P400s; while for audio interfaces they’ve used Behringer 404s and 204s, XR18s, as well as Sennheiser microphones. 
3. We learn the term Podfading, which is when a podcast gets started but ends prematurely. Scott says that people going into podcasting need to believe it will last, because podfading quickly can actually hurt you. Alternatively, you can go in with set expectations and a certain number of episodes as the goal. 
4. Podworx has worked with some big names! They’ve had Teller of Penn and Teller in their studio, they’ve been hired by Rolling Stone magazine to help with musician interviews at the Life is Beautiful music festival, they’ve worked with Nevada College, Raising Cane’s, and so much more!
5. For those looking to start podcasting, Scott says there’s two questions to answer: what are you doing it for and what’s the measurement of success? Decide whether it’s for money or to motivate people to take action on your behalf, because you need to know what the end result is in order for it to work.