How to Avoid Issues when Live Video Streaming for Business

Live video streaming is key to businesses today for staying in touch and keeping your customers involved.  If your internet connection is bad, that stream is going to be rough and not flow continually. It can get stuck, your clients can lose their interest and in the end, you can possibly lose a sale.  Even though we may seem to have more time in this next normal, time is still valuable and people will react when they feel they are not being attended to with that in mind.  

We have all seen streaming issues occur, be it on a meeting, a sales pitch, etc. Even a clothing salesperson I’ve used now holds live fashion shows in her home studio, where bidding wars have occurred over limited new releases. Think about her - it’s moments like that when you can’t afford to have a streamergency happen to you. After all, online seems to be the biggest piece of profit for so many businesses today.  

How can you easily live stream video online without running into stuttering, buffering or even disconnects? That’s something this article will explain below.

From your own laptop or phone to dedicated streaming setups - you might have the best when it comes to audio / video equipment for streaming. But if you want to live stream online you have to take into account the connectivity variable.

The thing you need most is a reliable and fast Internet connection. Whether you’re using a tripod with an GoPro or a smartphone mounted on it, or a professional video system with several cameras – the quality of the live stream all boils down to the quality of your Internet connectivity.

Having a broadband Internet connection does not always mean trouble-free access to the Internet. Disruptive things can happen:

• Your ISP may be having issues with their infrastructure
• There might be an issue with your local equipment – modem / router
• The overall Internet speed might be lower due to increased traffic from all the people staying at home.

How can you deal with that while running live video streaming for business?

The first solution that comes naturally to mind when you have problems with your live stream is having a backup connection. Which is better than nothing. But think about this: what if the issues happen during a live video streaming for business session? How long does it take for your camera / phone / computer to switch from one connection to the other? How will that affect your transmission? Will you get dropped from the streaming servers for inactivity?

There’s a simple answer to all of this: using all the connections (at least two) simultaneously! That is called channel bonding and it’s something that the Speedify app for Android, iOS, Windows, macOS and Linux can do.

Speedify is a fast bonding VPN that allows your device to use multiple connections at once. You’ll get more bandwidth and more stable live streams for business.

That means that if you’re using a smartphone, you can combine the existing WiFi with your cellular connection. And if you’re using a computer or a live streaming camera linked through a computer, you can toss in all available connections: Wi-Fi, wired Ethernet, cellular, etc.

Speedify constantly monitors the quality of your Internet connections. If the Wi-Fi becomes unreliable, for example, it’ll automatically reroute data through other working connections until Wi-Fi is available again.

Moreover, by default it automatically identifies audio and video streams, and provides quality of service (QoS) by prioritizing streams over other traffic. Web browsing and software updates can’t mess up your calls and live streams.

But don’t just take my word for it, try Speedify as part of your Internet setup!