Connectivity services enable devices to connect to networks and exchange data. These services provide the infrastructure needed for digital communication, including internet access, network connectivity, and data transmission.

Connectivity services are broadly categorized into two types:

1. Physical Connectivity: This involves the physical infrastructure, such as cables, fiber optic networks, and wireless networks, that enables devices to connect to each other.
2. Logical Connectivity: This involves the protocols and standards that govern how devices communicate over the physical infrastructure.

Examples of connectivity services include:

• Internet Service Provider (ISP)
• Mobile Network Operators
• Data Center Connectivity
• VPN Services
• Cloud Connectivity

Enhanced connectivity refers to improvements in network performance, reliability, and security. It involves technologies and strategies that optimize network infrastructure, reduce latency, and increase bandwidth. This can be achieved through various methods, including network upgrades, advanced routing protocols, and the use of network bonding tools like Speedify.

Enhanced connectivity enables faster data transfer speeds, reduced downtime, and improved user experience, ultimately leading to increased productivity and efficiency.

We live in a world where mobile data traffic is on an exponential rise, accounting for a predicted growth of almost 300% in the following years, according to Statista: “In 2022, the average data used per smartphone per month worldwide amounted to 15 GB. The source forecasts that this will increase to around 46 GB per smartphone per month globally in 2028”. Ericsson’s June 2024 Mobility Report has a similar figure when it comes to mobile data traffic per smartphone. But when looking at total mobile network traffic, they forecast a CAGR of 23% between 2023 and 2029, reaching an impressive 466 EB (exabyte)/month.

The main drivers for this growth are the rapid redeployment of 5G networks globally and the escalating consumption of video streaming services, social media and other real-time communication applications. Naturally, the numbers are different from region to region, but the overall trends are the same.

When the network infrastructure we have come to depend on is not keeping up with the demand, this directly impacts customer satisfaction. The instantaneous movement of high bandwidth data over these networks is vital to many businesses. Impacts arise from poor/legacy coverage in rural areas, infrastructure faults, congested or slow networks and devices latching onto poor unmanaged Wi-Fi. A modern and adaptable network service is the bread and butter when it comes to providing a fast and reliable service. 

Another major factor that can generate hassles is the cost of cellular services. MVNOs see this first hand. As they’re not using their own cellular infrastructure, the cost of traffic on the mobile network can make it hard to compete. Even if there is a Wi-Fi network infrastructure available, they will certainly not get the long distance coverage cellular data has.

Let's not forget about online traffic security. Most companies now use VPNs for their remote workers, as they are aware of the dangers that reside with both public Wi-Fi and cellular data traffic. As stated in the 2024 GSMA security threat landscape report, implemented security defenses include a secure by design architecture and multi-layered defenses, where the usage of VPN encryption can help organizations.

These are even more important when your main market is a competitive one, such as North America, most of Europe and Asia. Connectivity enhancing services is something that your clients will be looking for. 

In order to address issues related to infrastructure and costs, many network operators from North America especially have started to employ traffic shaping techniques. These are essentially some bandwidth management methods that prioritize certain types of network packets to ensure higher network performance for higher priority applications.

Data throttling is one technique widely used - it will slow down specific types of traffic (usually streaming and gaming) in order to accommodate more traffic, hence more happy users. At least that’s what they think...

But, as we all know, you don’t get happy customers by limiting their bandwidth or making them pay obscene amounts for extra mobile data traffic. The real solution to get a fast and reliable Internet is to use all available connections at once via channel bonding, all within a series of connectivity enhancing services.

Mobile network operators, providers of professional mobile data services and other service providers who rely on Internet connectivity who are going through a digital transformation are looking for new revenue opportunities. Many offer security-as-a-service or specialized digital content channels but alone, these can be a weak proposition with slow adoption. A better approach is to provide broader connectivity and security enhancing services which will delight your customers every time they connect. Service providers can now get the industry leading suite packed full of features which are immediately monetizable whilst lowering traditional service costs.

Speedify provides mission critical connectivity enhancing services for businesses of all sizes with a zero-day ROI by offering:

1. A white labeled carrier-grade mobile application, ideal for creating a customer facing value-added subscription service.
2. An SDK for including in-home CPE (Consumer Premise Equipment) to provide standard Hybrid Access Gateway functions and ensure a mobile backup path for fixed line customers.
3. An offload and traffic routing service which can lower the operational cost of a mobile service provider whilst increasing the value of analytics and other value added services deployed in the network.

Coupling the above with the world’s only bonding VPN service; customers get peace of mind through industry leading security which is resilient to network interruptions and handovers. Performance impacts at the network edges are avoided and reliability is improved by using more than one network at a time – Speedify is a game changing differentiator.